This project is based on the design of a commercial store.
The leading idea in the design must be influenced by the brand values ​​we received at the beginning of the process A cosmetics brand that I researched and learned to create the planning program that will lead the design.

​

The concept - a sportswear store whose target audience is yoga and Pilates practitioners who appreciate the quality of the product and the flexibility of the fabrics tailored to these customers.

The store I designed is influenced by the same values ​​of the brand - materials, recycled natural fabrics, base colors, formality and atmosphere taken from the cosmetics brand "LOVELY DAY".

As part of the idea of ​​the studio we were asked to design a product that would be an element in the space.

The element must work in two ways - on the one hand it is a mannequin and the center of the design idea and on the other hand, to present the quality of the product and the vision of the store.

The fabrics that the brand sells are stretched on the elements that are identified with movements from the world of yoga and show the customer the quality of the fabric, the important level of flexibility for yoga practitioners, Pilates and the world of toning.